It's in the DNA

The Department of Nike Archives is home to Nike's rich heritage and artifacts from the original waffle iron to the first Back To The Future MAGs. We were invited to tour the facility with the goal of digitally opening up the tour experience to Nike's employees around the globe. This project never officially launched, but it was a lot of fun unearthing some of Nike's long lost history and strategizing with DNA on how they might invite more people in.